YouTube

Harnessing The Power of "You" in YouTube

Harnessing the Power of YOU in YouTube: a TubeBuddy/VidAction.tv Study

Published: February 7, 2017 After an in-depth study (a joint effort of TubeBuddy and VidAction.tv), authors Dane Golden and Phil Starkovich have found that saying the word “you” just once in the first 5 seconds of a YouTube video can increase overall views by 66%. And views can increase by 97% – essentially doubling the viewcount

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How To Use YouTube’s Bounce Rate Metric (aka ‘Audience Retention’) – TubeTalk Podcast 123

On this week’s VidPow TubeTalk podcast, Jeremy Vest and Dane Golden talk about how YouTube videos have an important metric for bounce rate just like Google Analytics, except on YouTube they call it audience retention. Subscribe to TubeTalk: iTunes | SoundCloud | Stitcher | Google Play

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Why Video From Conferences Doesn’t Work Great On YouTube – TubeTalk Podcast #121

Can videos shot of conference panels really engage viewers on YouTube? It’s very hard. But if it’s prepared for, with good audio, lighting and tight shots, that’s a good start. Then you need to do good post production to tighten down the videos to a series of very short segments focused on answering a single

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How SheSpeaks Is Helping Brands Fight The Ad Blocking Problem Through Influencer Marketing

  Ad blocking is rapidly increasing across all platforms. On the fastest growing part of the web, mobile, 419 million smartphone users worldwide now use ad blocking. And mobile ad blocking is growing at 90% per year. Ad Blocking Grows On desktop, the story is the same. The most recent figures, now a year old,

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An Insider Look At Amazon Vine Product Reviews, And A Crusade For Transparency

The Disclaimer Tech product reviewer Lon Seidman starts each of his video tech reviews with a disclaimer, one he wrote himself. Unless he’s bought the product with his own money, the phrasing usually goes something like this: “This came in free of charge through the Amazon Vine program. I’ve had no direct contact with Amazon

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